Geneva rolls out PayByPhone across the city
First publishedon www.ITSInternational.com
Geneva has become the latest major city to roll out cashless mobile parking payments city-wide. The mobile payment service from parking payments systems supplier, PayByPhone, is now available in all spaces across the city. Drivers can pay for parking via the PayByPhone smartphone app.
The deployment of PayByPhone across Geneva follows a successful year and a half pilot trial that saw the technology used in 500 spaces across the city. After positive feedback from drivers, Fondation des Parkings, the company which handles the parking across Geneva, rolled out the technology city-wide as of June 2015.
With PayByPhone, drivers can use the location number on the relevant machine as a reference point to pay for parking via the PayByPhone iPhone or Android app, or the internet. With the convenience of mobile payments made available for drivers, the city is hoping to encourage more people to park in the city, which helps support local businesses.
Geneva is the first city in Switzerland to deploy mobile innovation in a traditional cash industry and the latest in a long line of global cities to use the PayByPhone service, following in the footsteps of London, Boston, San Francisco, Vancouver and Paris.
Kush Parikh, president, PayByPhone Global, said: “Geneva is following in the footsteps of some of the world’s biggest cities by offering stress-free, cashless parking for drivers. It’s another big milestone for PayByPhone as we look to globally connect even more cities by helping them efficiently manage their parking assets.”
Antoine de Raemy, president at Fondation des Parkings, said, “We want to encourage more drivers to park within our city and think PayByPhone is a great way to do that. From the pilot, we saw how much mobile parking payments can reduce hassle for drivers.”