Michelin app combines culinary excellence and route planning
First publishedin ITS World Congress
For decades, getting the very best out of travel meant referring to Michelin’s maps and its hotel and restaurant guides – and now that can be done via a smartphone app as visitors can see at the company’s show stand.
Marketed through its Via Michelin subsidiary, the information once so popular in paper form is now available electronically alongside the company’s satellite navigation services which include route planning and traffic updates.
The service is free the offering is worldwide although centred on Europe and Michelin has its own traffic information service for France.