[Skip to content]

ITS World Congress ITS International
ITS World Congress ITS International
ITS World Congress ITS International
Search our Site

Daily Video

Sponsored By Kapsch
Click here to see all Daily Videos
23 October 2017



3M VR will show the future of connected roads

First publishedin ITS World Congress
Preview News, Daily News
[ Zoom ]
3M CR_VR full scene.jpg
3M will use the ITS World Congress Montréal to introduce the 3M Connected Roads program. Visitors to the company’s booth will be able to take a peek at what the future of connected roads could be through a ground-breaking virtual reality experience that demonstrates how 3M technology creates enhanced infrastructure for traffic signs, pavement markings and in work zones.

In continuing the company’s efforts to increase safety on roadways, 3M Connected Roads is leading the way in developing the roadway infrastructure of the future. The goal is to help facilitate the long-term transition to connected automated vehicles by providing simplicity and adding redundancy.

As the company points out, it has  78 years of experience in transportation safety, and has tackled issues around night-time visibility and road safety by developing retroreflective materials to help human drivers better see traffic signs and road markings.  As visitors will experience, 3M continues this work today to help both human drivers and automated vehicles stay safe on our roadways.

Companies in this article

ITS World Congress Exhibitors List
ITS World Congress Conference
ITS World Congress Registration
Platinum Sponsors
Iteris 2016 295 x 110 logoVitronic banner 295 x 110Dynniq logo 295 x 110 bannerIRD 295 x 110.jpgHere Logo 2016 295 x 110Lindsay 295 x 110EDI Logo 295 x 110 bannerParifex 295x110.jpgSwarco 15 295 x 110Jenoptik Logo 295 x 110TSY_CB_3c_n new.jpg
Platinum Sponsors
Dynniq logo 1 295 x 110.jpgTSY_CB_3c_n new.jpgParifex 295x110.jpgHERE_Logo_2016_POS_sRGB 295 x 110.jpgLindsay 295 x 110EDI Logo 295 x 110 banner
Page Comments