Cubic Transportation Systems is here to spotlight a strategic blend of brand evolution, industry collaboration, and software innovation — advancing its mission to support safer, smarter, and more sustainable cities through intelligent transportation solutions.
Cubic will debut the latest advancements in its Intelligent Transportation Systems (ITS) software, developed in response to industry’s growing demand for integrated, data-rich systems. Innovations such as AI-powered analytics, real-time optimisation, and V2X capabilities are designed to enhance system visibility, streamline decision-making, and improve operational performance.
With scalable, integrated platforms focused on automation, resilience, and future-ready technology, Cubic is helping cities modernise mobility with greater speed, precision, and impact. To demonstrate this continued commitment, Cubic is highlighting a new partnership with UrbanLogiq — an alliance that brings together decades of transportation infrastructure expertise with a purpose-built, AI-driven analytics platform tailored to the unique needs of government agencies. Together, the collaboration offers a powerful, data-centric solution to help agencies improve mobility planning, performance, and decision-making at scale.
Alongside its portfolio of innovative solutions, Cubic is unveiling a refreshed brand identity that reflects the company’s ongoing evolution and leadership in mobility technology.
The update goes beyond visual design to signal a renewed focus on agility, innovation, and long-term resilience in the face of rapidly changing transportation needs.
Together, these initiatives reinforce Cubic’s role in shaping the next era of transportation—one intersection, system, and city at a time.
Stand 1641
