Siemens invites 2014 ITS World Congress attendees to Booth 2001 during the show for a Bavarian Happy Hour featuring German beer, sausages and pretzels. The event takes place between 3:30pm and 4pm on Tuesday and Wednesday.
The company will also have a photo booth with a classic background of the Bavarian Alps. Attendees can get their picture taken and print it immediately at the booth.
Siemens will be highlighting its new Sitraffic sX traffic controller during the World Congress, touting its scalable architecture and broad application support.
“We want to show the U.S. market--as well as the international market--that we can develop ITS solutions to fit their needs,” said Silke Ploetzer, a strategic communications consultant for Siemens.