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06 August 2018



Swarco strives to improve quality of life

First publishedin ITS World Congress
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As one of the commercial partners of the ITS World Congress Copenhagen, Swarco will have a major presence through conference contributions, an exhibition stand and two outdoor demonstrations. All of them underpin the company’s focus on improving quality of life by making the travel experience safer, quicker, more convenient and environmentally sound.

Swarco’s exibition stand will focus on C-ITS for bicycles. Via an app, the cyclist knows about the signal phase of the next signal-regulated intersection and can adapt their speed accordingly to always ride on the ‘green wave’. Advanced LED traffic lights integrating additional functionalites, such as pedestrian detection, air quality monitoring, and a red-light ‘wake up’ function for pedestrians who are immersed in their smartphones, will be on display.

Since towns and cities increasingly invest in the expansion of their cycle path networks, services such as bike-sharing, car-sharing, and public transport are becoming more and more attractive. However, such sustainable, intermodal transportation also raises new safety concerns. Swarco will demonstrate, jointly with its partners, several highly innovative safety use cases. These will include, among others, collision warning between pedestrians and cyclists, the Bike Lane Assist, and AI-based video analytics for real-time traveller insights.

Another outdoor demonstration by Swarco, in cooperation with premium carmaker Audi, deals with automated valet parking, making car parks ready for the driverless car of tomorrow. With the advancement of automated driving technology and its gradual adoption by the OEM industry, the door for innovative services that ease the life of the car driver is now open with the potential for the car to find its own way to a free parking space on its own. A joint research initiative of Swarco together with leading industry partners already brings that future closer and visitors to the company’s stand will have the chance to experience and learn about this technology.

Stand C3-030

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