Econolite expands partnership with TrafficCast

Econolite has expanded its partnership with TrafficCast International and will integrate real time data from the TrafficCast BlueToad travel time module into its Centracs Advanced Transportation Management System (ATMS).
Air Quality & Weather Systems / May 16, 2012
Econolite has expanded its partnership with TrafficCast International and will integrate real time data from the TrafficCast BlueToad travel time module into its Centracs Advanced Transportation Management System (ATMS).

BlueToad (Bluetooth Travel-time Origination And Destination) cost-effectively and non-intrusively detects anonymous mobile device identifications used to connect Bluetooth devices such as cell phones and in-vehicle hands-free kits. Accurate travel times are calculated through analysis of timestamps on subsequent tags of passing vehicles, and can also identify route behaviours from vehicle movements.

“BlueToad is the definitive travel-time and road speed analysis system available and we are excited to begin work towards incorporating its real time information into Centracs,” said Jeff Spinazze, Econolite senior VP of sales and product management. “As the proven solution for measuring travel times, BlueToad also has the ability to provide the critical real-time traffic evaluation data agencies need to proactively plan for evolving traffic conditions. Together, TrafficCast and Econolite can provide integrated transportation management solutions for both freeways and arterial corridors.”

“BlueToad’s unique capability of enabling granular road speed coverage for areas such as arterials and freeway on/off ramps complements Econolite’s Centracs ATMS solution,” said Paul Misticawi, TrafficCast VP of public sector sales. “We look forward to expanding our partnership and to working with Econolite’s latest ATMS system offering.”